Brand activation · Community class · 2026
Leny × KARVE Chelsea
Leny took over KARVE Chelsea for a summer-2026 community morning — a full Transformer class and the club styled in the brand’s world.
Location
KARVE Chelsea, London
Studio
Chelsea
Format
Class + café
Content
Full shoot
Leny’s community filled the Chelsea studio for a Transformer Pilates session, shot start to finish by the brand’s photographer.
The morning ran the KARVE arc — train, refuel at the café, connect — with the space carrying Leny’s styling throughout.
Another example of the format working for emerging brands as well as global ones: one morning, a room full of the right people, and a full content set to show for it.
From the day — scroll through
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